{"id":12175,"date":"2026-04-09T09:40:05","date_gmt":"2026-04-09T07:40:05","guid":{"rendered":"https:\/\/kenya4u.com\/?p=12175"},"modified":"2026-04-09T09:40:07","modified_gmt":"2026-04-09T07:40:07","slug":"le-kenya-vient-de-payer-30-millions-pour-la-can-2027","status":"publish","type":"post","link":"https:\/\/kenya4u.com\/en\/le-kenya-vient-de-payer-30-millions-pour-la-can-2027\/","title":{"rendered":"Le Kenya vient de payer 30 millions $ pour la CAN 2027"},"content":{"rendered":"<p class=\"wp-block-paragraph\" id=\"ember371\">Quand j\u2019ai vu passer l\u2019info, j\u2019ai eu exactement la m\u00eame r\u00e9action que beaucoup :<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember372\">\ud83d\udc49 <em>30 millions ? S\u00e9rieusement ?<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember373\">Et puis je me suis arr\u00eat\u00e9e deux secondes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember374\">Parce que quand tu vis au Kenya\u2026 tu vois les choses autrement.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"ember375\">On croit que le Kenya paie pour du football. En r\u00e9alit\u00e9, il paie pour \u00eatre visible.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember376\">La CAN, ce n\u2019est pas un tournoi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember377\">C\u2019est une vitrine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember378\">Pendant quelques semaines :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Le Kenya sera sur toutes les cha\u00eenes africaines<\/li>\n\n\n\n<li>Des milliers de visiteurs vont d\u00e9barquer<\/li>\n\n\n\n<li>Des investisseurs vont venir \u201cvoir par eux-m\u00eames\u201d<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember380\">Et \u00e7a\u2026 \u00e7a n\u2019a pas de prix.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"ember381\">Le vrai sujet, ce ne sont pas les 30 millions. C\u2019est ce qui va se passer derri\u00e8re.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember382\">Parce qu\u2019une CAN, \u00e7a oblige un pays \u00e0 acc\u00e9l\u00e9rer.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember383\">Routes &#8211; Stades &#8211; Transports &#8211; Organisation &#8211; S\u00e9curit\u00e9<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember384\">Et au Kenya, \u00e7a veut dire une chose tr\u00e8s simple :<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember385\">\ud83d\udc49 <strong>Des projets qui sortent du tiroir plus vite que pr\u00e9vu.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember386\">Et quand tu es dans l\u2019immobilier ici\u2026 tu le sens d\u00e9j\u00e0.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"ember387\">Sur le terrain, \u00e7a bouge. Et pas en 2027. Maintenant.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember388\">Ce que beaucoup ne comprennent pas :<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember389\">L\u2019argent ne se fait pas pendant l\u2019\u00e9v\u00e9nement. \ud83d\udc49 Il se fait avant.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember390\">Aujourd\u2019hui, il y a d\u00e9j\u00e0 :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Des zones qui prennent de la valeur<\/li>\n\n\n\n<li>Des projets qui acc\u00e9l\u00e8rent<\/li>\n\n\n\n<li>Des investisseurs locaux qui se positionnent en silence<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember392\">Et comme souvent\u2026 Les \u00e9trangers arrivent quand tout est d\u00e9j\u00e0 mont\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"ember393\">Ce que le Kenya est en train de faire (et que peu de gens voient)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember394\">Ce n\u2019est pas un coup isol\u00e9.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember395\">C\u2019est une strat\u00e9gie.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Accords commerciaux avec la Chine<\/li>\n\n\n\n<li>Explosion des exportations (avocat, macadamia\u2026)<\/li>\n\n\n\n<li>Boom immobilier dans certaines zones<\/li>\n\n\n\n<li>Positionnement comme hub r\u00e9gional<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember397\">\ud83d\udc49 La CAN s\u2019inscrit l\u00e0-dedans.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember398\">C\u2019est un acc\u00e9l\u00e9rateur.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"ember399\">Donc non, la vraie question n\u2019est pas \u201cPourquoi payer 30 millions ?\u201d<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember400\">La vraie question, c\u2019est : <strong>Qui est en train de se positionner pendant que les autres d\u00e9battent ?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember401\">\ud83d\udcac Je suis curieuse : Quand vous voyez ce type d\u2019annonce, vous pensez plut\u00f4t gaspillage public ou opportunit\u00e9 \u00e9conomique d\u00e9guis\u00e9e ?<\/p>","protected":false},"excerpt":{"rendered":"<p>Quand j\u2019ai vu passer l\u2019info, j\u2019ai eu exactement la m\u00eame r\u00e9action que beaucoup : \ud83d\udc49 30 millions ? S\u00e9rieusement ? Et puis je me suis arr\u00eat\u00e9e deux secondes. Parce que quand tu vis au Kenya\u2026 tu vois les choses autrement. On croit que le Kenya paie pour du football. En r\u00e9alit\u00e9, il paie pour \u00eatre [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":12176,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[54],"tags":[74],"class_list":["post-12175","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vivre-au-kenya","tag-smt"],"acf":[],"_links":{"self":[{"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/posts\/12175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/comments?post=12175"}],"version-history":[{"count":1,"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/posts\/12175\/revisions"}],"predecessor-version":[{"id":12177,"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/posts\/12175\/revisions\/12177"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/media\/12176"}],"wp:attachment":[{"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/media?parent=12175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/categories?post=12175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kenya4u.com\/en\/wp-json\/wp\/v2\/tags?post=12175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}